Tadiran announces its entry into Italy, the nation chosen to begin its European expansion, and faces the challenges of the Italian market with a service-oriented approach and quick response, quality after-sales service, and an unwavering commitment to innovation.
Milan, Oct. 16, 2025 – Tadiran, an international company operating in the fields of batteries, consumer electronics and air conditioning systems, today announced its entry into the Italian HVAC market. With a history rooted in the 1960s, Tadiran stands out for the innovation and quality of its products, dedicated to meeting residential and commercial air conditioning and heating needs.
The entry into Italy represents a strategic step in the Group’s European expansion, with the goal of becoming one of the top 10 players in the industry within five years. The company, which in 2024 recorded a turnover of 490 million euros selling in more than 40 countries, aims to offer superior service for B2B and B2C customers by introducing innovative and digital solutions to simplify facility management.
“Our mission is to bring to Italy, which we have chosen for its centrality in the European market and for the strategic value it represents, not only high quality products, but also a service that responds quickly and directly to customer needs. – commented Lorenzo Rossi, CEO of Tadiran Italia – We are convinced that technological innovation, combined with excellent service, can make the difference in the HVAC sector.”
Tadiran’s distinctive competencies include quality after-sales service, which is already recognized globally. The free My Tadiran app allows remote management of devices, consumption monitoring, free extension of the warranty +3 years on spare parts in addition to the standard 2 years (until 31/07/2026 5 years + 2 for mono and multi-split residential products), and the request for technical intervention even without an inspection visit. Tadiran ensures a direct relationship with the consumer who can ask questions and request assistance from the company’s technical officials and not external call centers. Tadiran Force is the digital tool for installers and service centers, allowing complete management of documentation, orders, training, and spare parts tracking.
Tadiran Italia focuses its business on residential and light commercial air conditioning systems; air-to-water heat pumps for heating and domestic hot water production; heat pump water heaters and phase change thermal coils; and mini VRFs, with completion of the VRF range for the tertiary sector expected in the coming year. All products are tested at the Tadiran Research Center in Afula and customized to meet the standards and needs of the Italian market. Paolo Caimi, Marketing Manager of Tadiran Italy, commented, “We are excited to present our product range. Each solution is designed with attention to design and energy efficiency, thus responding to the growing sustainability and comfort needs of the Italian market.”
With a team of about 15 people in Italy and a goal of up to 35 employees by 2027,Tadiran Italia is headquartered in Montebelluna, in the province of Treviso, with a logistics hub in Livorno that, thanks to exclusive application tools, manages all requests from the service center network, from spare parts definition to selection and shipment. Delivery of spare parts is assured in 24h and intervention for repairs within 24/48h.